Product Content
Production
Production
Maximize the impact of your product across all channels.
The Essential Service
The Essential service offers you exactly that: the essential information you need to market and merchandise a product, captured for you in one smooth process.
ESSENTIAL PRODUCT DATA
We capture all the text on each product, as well as the back of pack data, so your customers have access to complete and accurate information about every item in your range.
HIGH QUALITY WEB AND PRINT IMAGES
Optimised for online retail and general print use.
MERCHANDISING CONTENT
Merchandising content which provides Category Planners with the data they need to build virtual planograms: weights, dimensions, and images for 3D models if required.
Enhanced
Our Enhanced service allows you to modify and enrich the product content we create for you; we work with you to create content that is more reflective of your brand or adapted to your products’ requirements.
ENHANCED DATA
Enhanced data that combines your back-of-pack information with creative copywriting. Our team can produce product descriptions that are high quality, suited to your brand and targeted to the online consumer.
ENHANCED PHOTOGRAPHY
Enhanced photography that provides you greater options to adapt how your products will look online. Pack shots will be modified according to your art direction; for example, you may want:
- A particular shot taken from a different angle;
- Out-of-pack shots;
- Some basic props added to the backdrop;
- A group shot that showcases an entire range
Creative
Commission our specialists to create bespoke images and copy for your brand with our Creative service.
CREATIVE PHOTOGRAPHY
We have advanced imaging equipment, highly skilled photographers and expert post-production teams to create images for any use. Work with us to provide tailored art direction; modify highlights, shadows, reflections, form and backdrops.
Lifestyle shots to show the product in context, from simple table-top shoots with props to large-scale location shoots
